People > Property

We love real estate. But the reason why we love it is the people we get to build with along the way. As a locally-owned and family-run business, we know exactly what it’s like to want to elevate your space while juggling kids, careers, and community. Our solution is to remove stress, add levity, and provide comfort.

The Erba Method

Designed for people who are in the midst of transition, this 5-step strategy is proven to help sellers simplify and streamline the process while achieving the highest possible return. We not only focus on making a great sale, but also connecting you to the right community, matching you with the perfect property, and establishing a strong connection through conversation.

Marketing your masterpiece

Getting your listing in front of the right buyers isn’t luck. It’s achieved through modern strategies, years of experience, and market intuition. Here’s a look into how we execute your listing:

Here’s a look into how we execute your listing:

  • We go to work immediately (pre-marketing)
  • We walk through the entire house and exterior, and facilitate the completion of any upgrades needed to get your property market-ready, including paint touch ups, staging, deep-cleaning, feature highlights, etc.
  • Pre-marketing: snap photos, create coming soon posts, create a buzz (we chat with area realtors to gauge buyer interest, and circulate your listing within our network) 
  • Test listing off-market to get valuable feedback, allowing us to strategize based on current market expectations
  • Photography, videography, virtual tours, floor plans, property feature sheets, and community feature sheets
  • Leverage relationships with area agents and connect with buyers without going to market
  • MLS posting, social media posts, paid ads (Facebook & Instagram) to cast a wider net 
  • Print marketing
  • Door knocking

With the right combination of traditional tactics, modern methods, and secret sauce, we promote your listing to the right buyers willing to pay top-dollar.

Jane McArthur


“Thanks for your professionalism, knowledge and experience with my condo sale. You answered all my questions, you know the market, and your advice was right on the mark!”

Mary milevski


"Daniel was extremely professional, displayed expert knowledge in the industry, and sold our home with very minimal disruption to our lives. All of the services he provided (advice, staging, MLS listing, video and photos, etc.) were top-notch quality. He was able to generate a lot of attention and excitement for our listing!"

Sean Bridgeman


"Dan was helpful in guiding me through my first property sale. His knowledge of the Toronto market and his professionalism were evident and I felt comfortable working with him. He set a sale target that was above my initial guess and he was able to deliver."

The Erba Essence

Being in service of people and community is at the centre of the Erba + Co philosophy. Inspired by Italian heritage and the sense of togetherness it evokes, we believe in celebrating family, tradition, and life. Erba means “grass” in Italian, and is reminiscent of growth and evolution, and perseverance—three important tenets we honor at Erba + Co.

Your next chapter

Technically, anyone with a license has the ability to sell your house; but not everyone has the neighbourhood intel and curated services to help you achieve your ultimate goals. We help you elevate to life’s next chapter by delving deep into what makes you unique. By building that foundation of understanding, we can create a perfectly tailored selling plan, guided by your vision.

Start Selling

Connect with our team to understand our unique approach to helping you maneuver through the market successfully.